Acura Lets Seinfeld Write 8 Commercials For The 2014 Mdx And Rlx


2013 New York Auto Show : 2014 Acura MDXAcura released a fresh batch of commercials that will debut on Season 3 of Jerry Seinfeld’s “Comedians in Cars Getting Coffee” web series, premiering on January 2, 2014. Written in a retro 1960s-style as a spoof of old-time advertising, the eight ads were directed by Barry Sonnenfeld, famous for his work in the Men in Black movies.

While Jerry Seinfeld starred on camera in Acura’s 2012 Super Bowl commercial, this time his role was behind the camera, as writer and creative collaborator.
The ads are for the 2014 Acura MDX SUV and 2014 Acura RLX sedan and emphasize the cars’ qualities in a funny way – in one of the spots, the voice-over mentions the MDX’s easy-grip door handles and real nylon carpeting as highlights of the car.
 
VIDEO Acura Lets Seinfeld Write 8 Commercials for the 2014 MDX and RLX



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2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX
2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX
2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX
2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX
2013 New York Auto Show : 2014 Acura MDX2013 New York Auto Show : 2014 Acura MDX