Honda chose the Geneva Motor Show to announce that, by 2025, its whole European range will feature electrification.
The Japanese car manufacturer announced a plan to electrify two-thirds of its European sales by 2025 just two years ago, but now it has changed to include all of its vehicles.
"Since we made that first pledge in March 2017, the shift towards electrification has gathered pace considerably. Environmental challenges continue to drive demand for cleaner mobility. Technology marches on unrelenting and people are starting to shift their view of the car itself," senior vice president of Honda Motor Europe, Tom Gardner, said.
In order to achieve its ambitious goal, Honda will expand its range of energy management products and services. This includes further development of the company’s bi-directional Honda Power Manager charger and the eventual introduction of a commercial version.
"This is a significant move for Honda, our intention is to deliver industry-leading innovation by launching energy services… to create additional value for power system operators and EV customers alike," Gardner added.
One of the most important vehicles in Honda’s electrification plans is the e Prototype. Making its global premiere in Geneva, this retro-inspired all-electric hatchback will be unveiled in production guise later this year. It will have a range exceeding 124 miles (200 km) and 'fast charge’ functionality that tops up the battery to 80 per cent capacity in 30 minutes.
The introduction of new hybrid models will also help Honda become a car manufacturer dominated by electrification. The all-new CR-V Hybrid, revealed earlier this year, will be the first of many new hybrids from Honda.