Nissan Stadium is turning green today to celebrate St. Patrick’s Day and recognize Irish-American Heritage Month. Nissan Stadium is joining many local businesses and national landmarks by turning green in celebration of St. Patrick’s Day.
Nissan Stadium is a city-owned venue, home to the Tennessee Titans since 1999. The naming rights agreement includes Nissan branding on the exterior of stadium, as well as stadium signage and other unique displays inside the facility.
"It is the aura around Nissan," said Titans president and CEO Steve Underwood. "Nissan is an iconic brand and they manufacture great products. For us, as a professional sports team, partnering with someone like Nissan elevates both of us. It is our home. It is now Nissan's home. And so the exposure that it brings to Nissan, in addition to us, is a very powerful brand marker."