Toyota Prius 20th Anniversary Edition To Mark Two Decades In U.s.

Toyota Prius 20th Anniversary Edition to mark two decades in U.S.

This week, Toyota celebrated selling more than 15 million hybrids worldwide since 1997, 5 million of them in the past three years. It really began in 1993, when Toyota decided to develop a car that would be kinder on the environment. The car those engineers created, codenamed 890T, debuted at the 1995 Tokyo Motor Show, an event bearing the theme, "Dream the Dream, a Car with That Feel." That car was called the Prius. Who could have known the homely yellow wonder, looking like it had been pulled straight from a Japanese anime of the time, would reshape the automotive industry. The Wikipedia entry for the 1995 show doesn't mention the Prius, although it does mention the Honda S2000 concept and the Subaru Streega concept, which became the Forester. The New York Times wrote, "The concept cars shown this year will probably not make Detroit quake with fear. But they show some flair nonetheless," one of two sentences covering the Prius stating simply, "Toyota is showing a sedan of the future called Prius that should be able to get 70 miles per gallon."