Before you point out that the car industry doesn’t see the Toyota Avalon and the VW Arteon as direct rivals, just ask yourself this: Are they really all that different?
Even though these types of ads aren’t as aggressive as say, Chevy’s “Real People, Not Actors” spots, name-dropping your competition can make you look a bit “thirsty”, which is unbecoming of an already strong-selling nameplate like the Honda CR-V.