A subsidiary of Japan's top cellphone service provider, NTT Docomo Inc., on Sunday began offering the first TV channels aimed exclusively at smartphone and tablet computer users.
The NTT Docomo subsidiary, mmbi inc., launched its Nottv service, which offers three channels of programming for 420 yen per month in many locations, including the Tokyo and Osaka metropolitan areas.
Harunari Futatsugi, president of mmbi inc., told a ceremony in Tokyo's Roppongi district, ''We're still a small medium but will make this bigger.'' The company said it plans to expand its coverage nationwide in the future.
The company provides dramas, live sports and news programs on its TV channels.